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Academic
  • Marketing Department, Michigan State University

  • Marketing and Entrepreneurship SIG,
    American Marketing Association


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    Boehner, Hatch Back-peddle on SOPA/PIPA After Widespread Protests
    Faced with overwhelming public protests, American politicians are backing away support for the controversial anti-piracy bill, including Senator Orrin Hatch and Representative House Speaker John Boehner. Additionally, four co-sponsors in the Senate withdrew their support. Large websites such as Reddit and Wikipedia went dark with limited capabilities to their sites for 24 hours as a demonstration of protest. More at mediapost.com, 1/23/2012: Read >>

    Top Stories of the Week
    Category >  Innovation & technology
    Apple Patent Application Indicates Siri's Potential
    The Apple iPhone 4s introduced the digital personal assistant, Siri, to the world. Now, patent applications by the company reveal that Siri may eventually be utilized by Apple across multiple platforms. The patent documents show that Apple believes Siri could be applied to many devices – from smart phones to web and email. More at NewsFactor.com, 1/19/12:  (Article posted on 1/23/2012)  Read >>
    Category >  Economy and society
    SuperSpeed USB-Enabled Device Shipments on Fast Track to 1 Billion in 2014
    SuperSpeed USBs are expected to bring significant performance advancements to the USB-Standards. They are expected to be used by over 1 billion devices in the next couple of years. That is a dramatic increase from the just 70 million units last year. More at in-stat.com, 1/10/2012  (Article posted on 1/23/2012)  Read >>
    Category >  Lifestyles
    Headphone-distracted Pedestrians Face Death, Serious Injury
    Serious injuries to pedestrians wearing headphones have tripled in recent years. Over the last six years, the numbers have jumped – presumably due to the rapid adoption and use of personal mp3 players such as iPods. Nearly three-quarters of cases are fatal since the pedestrians could not hear a car or train horn due to the headphones. More at cellular-news.com, 1/18/12:   (Article posted on 1/23/2012)  Read >>
    Category >  B2B
    CES 2012: The End of an Era
    CES has both positive and negative feelings by many. It’s the largest electronics show, and as such the show is extremely busy, loud, and in fact many of the CEO’s attend more for the coverage than the actual show. It is thought CES may become less important unless it goes through a re-branding, as this year is what one analyst calls “the peak year”. More at E-CommerceTimes.com, 1/5/12:   (Article posted on 1/17/2012)  Read >>
    Category >  B2C
    If A Picture Is Worth A Thousand Words, What Is An 'In-Image' Ad Worth On The Web?
    Vibrant Media announced that it is acquiring Image Space Media, a company devoted to in-image advertising. The reason behind this acquisition for Vibrant is that the company’s new mission is to expand into new categories which create new, relevant advertising. Vibrant Media currently is a leader in contextual, “in-text” advertising but recognizes the importance of “in-image” ads. More at Mediapost.com, 1/19/12:   (Article posted on 1/23/2012)  Read >>
    Category >  New Ventures
    Does Google Have An Interest In Pinterest?
    Rumors are swirling that Google has its eye on site-of-the-moment, Pinterest. Sources say that the search engine giant dropped a seriously hefty offer on the table for the new website, but it was rejected. Experts say that Google could be seeking out the site since it would add a new element to Google+, which is struggling. More at TechCrunch.com, 1/19/12:  (Article posted on 1/23/2012)  Read >>
    Category >  Management & strategy
    YouTube Invests $100 Million In Original Programming
    YouTube plans to invest $100 million in professional production companies producing YouTube content. At the Consumer Electronics Show YouTube announced the first group of channels from artists. It is predicted that by 2020 online video will contribute 90 percent of all online traffic. More at Mediapost.com, 1/13/12:  (Article posted on 1/23/2012)  Read >>
    Category >  Learning issues
    Apple Moves to Reinvent Textbooks with iBooks 2
    Apple is directing its attention in to the secondary education text book market. With the announcement for the iBook 2, Apple hopes to reinvent the textbooks experience on the iPad. High school textbooks could be priced around $14.99. More at newsfactor.com, 1/23/2012:  (Article posted on 1/23/2012)  Read >>
    Category >  On Wall Street
    Groupon founder admits to 'bush-league mistake' before IPO
    The founder of Groupon admitted that the daily deals site made a mistake when it presented its IPO last year. The site reported revenues of $713 million in 2010. However, the SEC required Groupon to adjust the figure by more than $300 million – down to $312 million – embarrassing the start-up at a time when it needed clout more than clouds. More at CNET.com, 1/15/12:  (Article posted on 1/23/2012)  Read >>
    Category >  Ethics, law, policy
    Department of Justice on Thursday shuttered Megaupload, the filesharing site
    The Department of Justice shut down the Hong Kong based file hosting site Megaupload. Megaupload has been known to be a safe haven for copyrighted materials. This could be the biggest criminal copyright case in U.S. History. More at ecommercetimes.com, 1/23/2012:  (Article posted on 1/23/2012)  Read >>
    Category >  Research & publications
    ScienceDirect: Volume 27, Issue 2

    Corporate effectuation: Entrepreneurial action and its impact on R&D project performance
    Malte Brettel, René Mauer, Andreas Engelen, Daniel Küpper

    Measuring the market newness of new ventures
    Jonas Dahlqvist, Johan Wiklund

    Strategic and institutional effects on foreign IPO performan Examining the impact of country of origin, corporate governance, and host country effects
    R. Greg Bell, Curt B. Moore, Igor Filatotchev

    Strategic alliances and product development in high technology new firms: The moderating effect of technological capabilities
    Carolin Haeussler, Holger Patzelt, Shaker A. Zahra

    Does culture still matter?: The effects of individualism on national innovation rates
    Mark Zachary Taylor, Sean Wilson

    R&D investments in family and founder firms: An agency perspective
    Joern H. Block

    International entrepreneurship research in emerging economies: A critical review and research agenda
    Andreea N. Kiss, Wade M. Danis, S. Tamer Cavusgil
      (Article posted on 1/23/2012)  Read >>
    Category >  Career development
    Make 2012 Your Best Year Yet
    With a new year comes many lists, predictions and advice. One list of advice promises to help make 2012 the best year yet by following simple directives that are easy to forget. Working smarter, managing a career, and leading a more meaningful life are all possible again in the New Year. More at FastCompany.com, 12/15/11:  (Article posted on 1/17/2012)  Read >>
    Category >  TOCs, meetings, calls
    The 2012 Global Research Symposium on Marketing and Entrepreneurship
    The 2012 Global Research Symposium on Marketing and Entrepreneurship, Chicago (IL), August 16-17 (with a pre-symposium reception on August 15!). Two page abstract submissions are due on April 1. Final papers due July 15. Please send to fabian.eggers@menlo.edu. Papers are welcome in any area of the marketing/entrepreneurship interface including:
    1. Marketing Uniquenesses in Entrepreneurship and SMEs 2. Entrepreneurial Marketing 3. Opportunity recognition/creation, assessment, and exploitation 4. Ethics and entrepreneurial marketing (EM) 5. EM and effectuation 6. Entrepreneurial marketing processes: How different?
    7. Public sector entrepreneurial marketing and Support 8. Social and CSR issues in EM. Papers on emerging topics that relate to marketing and entrepreneurship are very much encouraged.
    Additional info can be found on our new symposium website:
    www.marketing-entrepreneurship.org
      (Article posted on 1/23/2012)  Read >>
    Category >  Fun stuff
    10 More Of The Best Amazon Reviews. Ever. Just in Time for the Holidays
    With the success of Fast Company’s “The 10 Best Amazon Reviews. Ever”, the news source published a follow-up article. At Amazon, you can find anything from a yodeling pickle to a relaxation capsule, and the reviews have become practically art. Many of the reviews are witty, humorous, or even contain poetry about the item for sale. More at FastCompany.com, 11/28/11:   (Article posted on 12/5/2011)  Read >>
    Alternate Shot


    The Future of Institutions and Internet

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