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Academic

  • Marketing and Supply Chain Department, MSU

  • Marketing and Entrepreneurship SIG, AMA(US)

  • Marketing and Entrepreneurship SIG, AM(UK)

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    Oxford Bibliographies Online called the ‘Anti-Google’
    Oxford has launched the ‘Anti-Google’, which is very different from Wikipedia type page or Google, which has many results. This is more of a scholarly site that has professionally produced and peer-reviewed bibliographies. Results of the search can be either specific or general. “Information overload” is a big problem, and Oxford is hoping to eliminate the hassle associated with it. More at Arstechica.com, 4/2010:  (Article posted on 4/26/2010)  Read >>
    Oxford Bibliographies Online called the ‘Anti-Google’
    Oxford has launched the ‘Anti-Google’, which is very different from Wikipedia type page or Google, which has many results. This is more of a scholarly site that has professionally produced and peer-reviewed bibliographies. Results of the search can be either specific or general. “Information overload” is a big problem, and Oxford is hoping to eliminate the hassle associated with it. More at Arstechica.com, 4/2010:  (Article posted on 4/26/2010)  Read >>
    Smartphones and handheld computers are changing educational sector
    Handheld computers and smartphones are increasingly being used in the classroom, which could change the way a class runs. In the past year, thousands of handheld devices have come into the classroom in the United States. Handhelds are not only becoming popular with the students, but are becoming a performance measure for teachers. More at FastCompany.com, 4/1/10:  (Article posted on 3/29/2010)  Read >>
    Changing e-mail font will reduce ink usage
    A college in Wisconsin has found that by switching the default font, the amount of ink when printed will be reduced. The font has been switched from Arial to Century Gothic. The new font will use about 30 percent less ink, which saves a lot of money and resources. More at Cellular-News.com, 3/25/20:  (Article posted on 3/29/2010)  Read >>
    Barnes & Noble
    The new CEO of Barnes and Noble believes that digital books are important for our future, and Barnes and Noble seems to support this idea because they replaced their old CEO with a new one who was head of the online division. It is thought Barnes and Noble have a wide reach so it will do well in the changing book business. More at LATimes.com, 3/19/10:  (Article posted on 3/23/2010)  Read >>
    E-textbooks gain support courtesy of iPad
    Educators are taking notice of the iPad and its unique ability to store all the textbooks a student may need in a slim and convenient package. Experts predict that within the next decade most U.S. college students will be reading material using an electronic device as opposed to a traditional book. The primary concern with the shift from paper to digital is whether or not profits can be sustained in the process. More at knowledge.wharton.upenn.edu, 3/3/10:   (Article posted on 3/16/2010)  Read >>
    University Invention licensing policies need updating
    Responding to Pradhan’s argument that the Bayh-Dole Act is doing exactly what it needs to, Robert E. Litan proposes another solution. Litan argues that faculty inventors, as opposed to “technology licensing offices” should choose the method in which their intellectual property is licensed. Litan believes that providing choices to inventors will open up greater avenues of commercialization, as well pushing inventions to market more quickly. More at Businessweek.com, 3/1/10:   (Article posted on 3/16/2010)  Read >>
    Rebuttal to arguments against Bayh-Dole Act
    The Bayh-Dole Act, passed by Congress in 1980, allows Universities to privately sell intellectual property gained from government funded research. Institutes such as the Kauffman foundation and the Harvard Institute believe there are more successful ways of commercializing University findings. Arundeep S. Pradhan responds to such criticism, citing the past success of the Act as well as the substantial number of new business startups created by educational institutions. More at Businessweek.com, 2/19/10:   (Article posted on 3/16/2010)  Read >>
    Digital textbooks by Macmillan allow professors editing possibilities
    DynamicBooks textbooks by Macmillian allow for more power to professor as far as means of teaching. Professors are able to reorder chapters, delete material, add to margins, and more. Students have raised concern that professors might change material to their personal beliefs, but overall there are many advantages to this new type of book. It is currently being offered at a discount. More at FastCompany.com, 2/23/10:  (Article posted on 3/1/2010)  Read >>
    Parents sue school district for spying on kids at home
    The Lower Marion School District in Pennsylvania provided students with laptaps recently, and then used the attached webcams to reprimand students for behavior at home. Parents are suing the school district in a class-action lawsuit for invasion of privacy, theft of private information, and the “unlawful interception and access” of electronic communications. The school district contends the remote activation feature of the webcams is for antitheft purposes and that the school is “committed to privacy protection”. More at Newsfactor.com, 2/19/09:   (Article posted on 2/24/2010)  Read >>

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    Alternate Shot


    The Future of Institutions and Internet

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